The Strad: Back to business: Postcard from Sun Valley
The Strad
By Laurence Vittes
Following 2020’s Summer Season of broadcasts, this year’s Sun Valley Music Festival returned to free live performances, much to the delight of its thousands of fans, writes Laurence Vittes
Although the ski and summer resort area of Sun Valley, Idaho, is noted for the rich and famous celebrities who have been flocking here since the 1930s – from Ernest Hemingway and Marilyn Monroe to Oprah Winfrey, Tom Hanks and Matt Damon – it boasts a thriving cultural life, including the Sun Valley Writers’ Conference and Sun Valley Film Festival, and the brand new state-of-the-art Argyros Performing Arts Center. And then there is the 37-year-old Sun Valley Music Festival, led by music director Alasdair Neale, which draws 50,000 concertgoers annually to its free Winter and Summer Season events.
After reinventing its 2020 Summer Season – with 14 original concert broadcasts brought to life by artists and production crews across North America – and receiving $2.8 million in donations to keep the concerts (including the Winter Season performances) free for everyone, the Summer 2021 Season came to full bloom as Covid-19 seemed to be retreating.
